Mission, Vision, Values
Our Vision & Mission
Our mission is to create animal feed with leading-edge, scientifically proven, premium, all-natural, earth-given ingredients that yield ideal health for animals and their owners.
Quality
Whether it be animal feed, customer service, innovation, or relationships with customers, employees, and partners, we are committed to providing our very best. It is who we are and what we do.
Integrity
We believe in the absoluteness of integrity and conduct all our relationships – customers, employees, and partners – with honesty and by following the principle of always doing the right thing. When we do the right thing, everybody wins.
Giving Back
New Heritage Feed Co. is committed to giving back to our community and world. That iss why we donate 10 percent of our net profits to various organizations that boost and support those who choose natural living and raising healthy animals. If it is important to our customers, it is important to us.
ECO-FRIENDLY
We love the land and want what is best for the environment, so New Heritage uses simple, no-frills, recyclable packaging whenever possible. We believe sustainability and social responsibility are more important than pretty feed bags.
PASSIONATE, INNOVATIVE VISION
We are heavily invested in knowledge, technology, and bringing leading-edge innovations and ideas to our customers for their benefit. We keep our passion for our work and customers at the forefront of all decisions because our customers mean everything to us.